Joma Wool® is carefully shorn from crossbred sheep, which freely roam New Zealand’s remote farmlands. New Zealand sheep are renowned for having the whitest, strongest and cleanest wool due to a combination of climate, care and expert farming practices.
We are committed to creating a high quality product, that is both good for people and good for the planet. Joma Wool® meets OEKO-TEX® Standard 100 for quality, is independently verified for traceability, and our farmers meet the five freedoms for animal welfare.
FREE FROM HARMFUL SUBSTANCES
Joma Wool® meets OEKO-TEX® Standard 100, a globally standardised, independent mark of quality for textile products. This certification assures our manufacturers, retailers and customers around the world that Joma Wool® meets extremely strict limit values for several hundred harmful substances, including pesticides, carcinogenic colourants and heavy metals.
Our wool comes from farmers who abide by strict rules and regulations around animal welfare. We support careful handling of any natural resource, including our beloved sheep. We work with wool growers who promote healthy ecosystems amongst their grazing pastures, and follow the five freedoms:
— Freedom from hunger and thirst
— Freedom from discomfort
— Freedom from pain, injury or disease
— Freedom to express normal behaviour
— Freedom from fear and distress
genuine New Zealand wool
Joma Wool® is independently verified by Oritain to be of genuine New Zealand origin. Oritain is an independent auditor which tests the product itself, providing scientific verification of its true origin. Our provenance is fundamental to what we create, and our Oritain mark reassures customers around the world that Joma Wool® is indeed from right here in New Zealand.
While we do our utmost to provide the most natural product we can, the reality is that we must also ensure Joma Wool® meets today’s standards for hygiene. This means we use the smallest possible amount of chlorine during processing in order to sanitise our wool. It is simply the only viable option that exists today to achieve the hygiene required. We continue to review this process and seek alternatives, whilst maintaining a product that we believe offers the optimum balance between ‘green’ and ‘clean’.